In Vintage Inspiration

Chiropractors Beauty Contest

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This is no April Fool’s joke! These are photos from a real Chiropractors Beauty Contest held in Chicago in May, 1956. New on the medical scene, Chiropractors pulled publicity stunts like this throughout the 50’s and 60’s to win popularity with the public and their peers.

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According to an account in the Chicago Tribune: Lois Conway, 18, was crowned Miss Correct Posture. Second place was awarded to Marianne Caba, 16, and third place went to Ruth Swenson, 26. I don’t think anyone could argue with those results, that is some seriously good posture!

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Original photos taken by Wallace Kirkland, found via Google LIFE archives.